104: Instagram Tricks You Don’t Know with Rebekah Viola

Getting comfortable on Instagram stories can be intimidating, but the connections that it can bring are crazy.
Show up for your clients every single day – it brings trust, community, and relationship.
Show both your personal and professional life. Find the balance but don’t over think it.
Ask yourself, what inspires me today? What’s inspiring me to show up?
Don’t abuse swipe up! If you have it, use it strategically. You don’t have to always “say” swipe up, you can just make it an option for your audience.
Micro blog posts are trending. Educate in your captions.
If you add value like wedding education to your posts, people can share it and it will go far.
Video is trending! As a photographer, think of how you can make videos and make video content.
Instagram is evolving every day, are you evolving or getting ahead of the curve?
Go SO HARD on your brand to stand out! The more that you can create your brand, the more people will keep coming back.
Rebekah’s favorite apps: Later, Over, VideoLeap
Dig a little! Go to the location of weddings you shoot, and comment on photos from that venue.
Tag EVERYONE! Every single vendor, every single time you post.
Make sure you’re posting a lot from your favorite venues. When a couple goes to search for the venue, you’ll be everywhere!
If you use TAVE, you can have the vendors auto-sent to you.

Tag vendors in every single story! If you tag them in one story it’s easier to tag them in the next.
Don’t post and ghost! Go engage, have fun, and connect.